Maluma is back and better than ever with the release of his new single and video, "La Reina". This Spanish-language track is an empowering anthem dedicated to women everywhere, spreading a message of appreciation and admiration for their beauty and worth.
The new single is a celebration of all women, no matter their age, sexuality, culture, or physical condition. It honors women for the magnificence of being a woman and for the gifts they bring to the world. The video for the song features an array of inspiring women highlighting the strength and resilience of generations of women.
Maluma’s message of appreciation and admiration is a refreshing reminder of the worth of all women. In an era where women are often scrutinized and judged for their appearance, Maluma’s song is a powerful ode to the beauty and power that all women possess.
The Colombian superstar has long been an advocate for the empowerment of women, using his voice to support issues such as pay parity and gender equality.
"I wrote this beautiful song in a music camp and it came to me as a gift from above, because I have always wanted to make a tribute to women. For me, the most important thing about this song is that the main characters are all these spectacular women and all the women around the world who are going to identify with it."
With his new single, Maluma is crowning all women. "I wrote this beautiful song in a music camp and it came to me as a gift from above, because I have always wanted to make a tribute to women. For me, the most important thing about this song is that the main characters are all these spectacular women and all the women around the world who are going to identify with it." Maluma expressed at the shooting of the video for "La Reina".
This video is a true inspiration for all women around the world, showing that no matter their culture or background, all women can come together and create something beautiful. Each of these women is a force of nature, and it is inspiring.
Colombia is a country full of beauty and culture, and this video is a true testament to that. 17 Colombian women from different backgrounds and walks of life come together to create a powerful and inspiring video. From model Yaneth Rodríguez Jiménez to singer Carmen Emilia Pulgarin, these women each have their own unique story and personality.
The video conveys their essence. The camera then follows each of them as they model, sing, dance and shine to the rhythm of a powerful and empowering song. From the vibrant colors of their clothing to the passion in their eyes, it is impossible to deny the beauty of each woman.
The track was written by Maluma, Kevin Cruz Moreno, Edgar Barrera, Lenin Yorney Palacios, and Luis Miguel Gómez Castaño. The music video was filmed in Medellin, Colombia; directed by Juan Luis Londoño Arias (Maluma), Juan Felipe Zuleta, and Cesar "Tes" Pimienta; and produced by his very own Royalty Films.
Maluma has already proven himself to be a force to be reckoned with in the Latin music industry. His collab with Marc Anthony on the single La Fórmula was a smash hit, and he recently won two Premio Lo Nuestro awards for his work on Banda Song Of The Year and The Perfect Mix Of The Year for his collab with Grupo Firme.
The release of La Reina is a great indication of what's to come from Maluma's highly anticipated upcoming album.