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Salma Hayek & Daughter Valentina Get Candid About Fashion, Heritage & Social Media
A heartfelt mother-daughter conversation reminds us that culture, family, and tradition are always in style.

Tyzza Macias
Aug 42 min read


method Turns Its Iconic Body Wash Bottles Into Canvases for Latinx Creativity
Seven emerging artists transform an everyday personal care essential into a celebration of culture, community, and the cities that shaped their creative journeys.

Tyzza Macias
Jul 303 min read


The Power of Saying "SOY LATINA": Why Latina Identity, Heritage, and Representation Matter More Than Ever
As a national conversation over "Latina Power" unfolds, Latina Expo's SOY LATINA Collection reminds us that celebrating identity has never been about politics—it has always been about heritage, representation, and belonging.

Tyzza Macias
Jul 245 min read


AORA México Is Rewriting Luxury Beauty and Making Sephora History Along the Way
AORA México arrives on Sephora.com on July 17, bringing its bold, plastic-free vision of luxury beauty to a global audience.

Tyzza Macias
Jul 144 min read


As Soccer Fever Builds Across North America, WSS Wants Fans to Celebrate the Rituals Behind the Game
As the world prepares for a historic summer of soccer, WSS is spotlighting the rituals, traditions, and neighborhood pride that make the game more than just a sport.

Tyzza Macias
Jun 33 min read


NESCAFÉ Is Turning Soccer’s Post-Game Ritual Into a Cultural Moment
What if the best part of soccer isn’t the match itself, but everything that happens after the final whistle?

Tyzza Macias
May 154 min read


Cannenta Foundation’s “Rooted in Strength” Summit Explores the Power of Cultural Healing and Community Wellness in Dallas
Cannenta Foundation’s “Rooted in Strength” Summit explores ancestral healing practices and the future of culturally responsive mental health care.

Tyzza Macias
May 154 min read


The New Power Narrative of Latinas Is Being Written: One Story at a Time
Extraordinary Latinas Volume V explores healing, leadership, resilience, and the growing influence of Latina voices shaping culture, business, and community across America.

Tyzza Macias
May 44 min read


Goya Foods at 90: Culture, Community, and the Soundtrack of a Movement
It’s a milestone that underscores the company’s broader mission: not just to feed families, but to nourish communities.

Tyzza Macias
Apr 273 min read


Guillermo del Toro and PATRÓN Tequila Redefine “The Perfect Pour” Through Craft, Cultura, and Mexican Storytelling
A single pour becomes a cinematic tribute to Mexican craftsmanship, culture, and uncompromising artistry.

Tyzza Macias
Apr 24 min read


Zevia and Cardi B Bet on “Radical Realness” and Signal a Power Shift in Latino Consumer Influence
Latinas are driving one of the most influential consumer economies in the U.S. reshaping how brands think, build, and grow.

Tyzza Macias
Mar 254 min read


The Latina Impact Space Debuts in Dallas as the Latina Expo National Tour Expands Across the U.S.
What began as a bold vision in Chicago has grown into one of the most exciting cultural and entrepreneurial platforms celebrating Latina leadership in the United States.

Tyzza Macias
Mar 95 min read


Antonela Roccuzzo Named Global Brand Ambassador for Anastasia Beverly Hills
Antonela Roccuzzo has been named Global Brand Ambassador for Anastasia Beverly Hills, bringing her signature elegance and authenticity to the global beauty brand.

Tyzza Macias
Mar 53 min read


Clear Skin, Sin Manchas: Inside Neutrogena’s Evenly Clear and the Shift Beyond the Breakout
Neutrogena’s Evenly Clear targets adult acne and the post-breakout marks that linger. Bringing science-backed solutions to a generation balancing stress, culture, and confidence.

Tyzza Macias
Feb 133 min read


Sotol Romo Is Redefining Mexican Luxury and Elevating Northern Mexico
A rising spirit from Chihuahua challenges who defines luxury.

Tyzza Macias
Feb 133 min read


Sofía Vergara Champions Simple Kidney Screening to Help Detect Hidden Heart Risk
Award-winning actors Octavia Spencer and Sofía Vergara have joined Detect the SOS to raise awareness about kidney screening, helping launch “Mission: SOS,” a national commercial airing during the Big Game across NBC, Telemundo, and Peacock.

Tyzza Macias
Feb 64 min read


Built Behind the Counter: How One in Eight Americans Found Their First Skills Under the Golden Arches
McDonald’s marked a milestone that resonated far beyond its restaurants. The company dedicated the day to past and present Crew members whose skills, ambition, and resilience had helped shape not only the brand, but the American workforce itself.

Tyzza Macias
Jan 194 min read


Toyota Supports Youth Music Education With $75,000 Donation to Music Will
By centering access, representation, and real-world opportunity, Toyota and Music Will are opening doors for the next generation of Latinx artists onstage and beyond.

Tyzza Macias
Dec 29, 20253 min read


Holiday Joy, Without the Stress: How WSS Is Putting Families First This Season
What if holiday shopping felt easier this year? WSS is making it possible with “Their Joy is Worth It All,” a campaign centered on value, togetherness, and giving back.

Tyzza Macias
Dec 17, 20253 min read


Latina Voices Institute Is Turning Stories into Strategy for 2026 and Beyond
Latina Voices Institute is building a national movement rooted in story, belonging, and leadership, reshaping how Latinas are seen, supported, and empowered across the country.

Tyzza Macias
Dec 10, 20256 min read
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