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Clear Skin, Sin Manchas: Inside Neutrogena’s Evenly Clear and the Shift Beyond the Breakout
Neutrogena’s Evenly Clear targets adult acne and the post-breakout marks that linger. Bringing science-backed solutions to a generation balancing stress, culture, and confidence.

Tyzza Macias
Feb 133 min read


Sotol Romo Is Redefining Mexican Luxury and Elevating Northern Mexico
A rising spirit from Chihuahua challenges who defines luxury.

Tyzza Macias
Feb 133 min read


Sofía Vergara Champions Simple Kidney Screening to Help Detect Hidden Heart Risk
Award-winning actors Octavia Spencer and Sofía Vergara have joined Detect the SOS to raise awareness about kidney screening, helping launch “Mission: SOS,” a national commercial airing during the Big Game across NBC, Telemundo, and Peacock.

Tyzza Macias
Feb 64 min read


Built Behind the Counter: How One in Eight Americans Found Their First Skills Under the Golden Arches
McDonald’s marked a milestone that resonated far beyond its restaurants. The company dedicated the day to past and present Crew members whose skills, ambition, and resilience had helped shape not only the brand, but the American workforce itself.

Tyzza Macias
Jan 194 min read


Toyota Supports Youth Music Education With $75,000 Donation to Music Will
By centering access, representation, and real-world opportunity, Toyota and Music Will are opening doors for the next generation of Latinx artists onstage and beyond.

Tyzza Macias
Dec 29, 20253 min read


Holiday Joy, Without the Stress: How WSS Is Putting Families First This Season
What if holiday shopping felt easier this year? WSS is making it possible with “Their Joy is Worth It All,” a campaign centered on value, togetherness, and giving back.

Tyzza Macias
Dec 17, 20253 min read


Mi Casa, Mi Navidad: Discover Puerto Rico’s Holiday Experience
Discover Puerto Rico launches Mi Casa, Mi Navidad, an immersive digital journey celebrating Boricua holiday traditions through story, sound, art, and family culture.

Tyzza Macias
Dec 10, 20255 min read


A Classic Reimagined: Avocados From Mexico and Bomba Estéreo Turn ‘La Bilirrubina’ Into a Powerful Anthem for Hispanic Health
Photo: Courtesy of Avocados From Mexico A song that defined a generation is now calling a community to action. Few songs spark instant joy the way “La Bilirrubina” does. For more than three decades, the Latin classic has filled living rooms, quinceañeras, backyard cookouts, and car radios with the kind of nostalgia only a true anthem can deliver. Now, 35 years after its release, the beloved hit is returning with a bold new mission. In a cultural moment where Hispanic adults a

Tyzza's Group
Nov 16, 20254 min read


Where Leadership Meets Legacy: A Landmark Luncheon by the Greater Dallas Hispanic Chamber of Commerce
At the Hilton Anatole, the Greater Dallas Hispanic Chamber of Commerce brought together leaders, visionaries, and changemakers for an afternoon that honored excellence and redefined community leadership.

Tyzza Macias
Nov 15, 20254 min read


Leadership, Legacy, and Latino Impact: Inside the We Are All Human Gala at Cipriani Wall Street
At Cipriani Wall Street, 650 leaders celebrated Latino excellence and unity at the fifth annual We Are All Human Gala, illuminated by Cirque du Soleil.

Tyzza Macias
Nov 5, 20253 min read


Sweet Traditions, Bold Scents: Inside Lush’s 2025 Día De Muertos Collection
Sweet treats, papel picado, and marigolds, Lush’s 2025 Día De Muertos collection is more than beauty. It’s culture, memory, and storytelling. Discover why supporting brands that celebrate nuestra herencia matters.

Tyzza Macias
Oct 28, 20253 min read


From Miami to the World: The Most Bad Ones Are Rewriting Latina Representation
Photo: Courtesy of The Most Bad Ones When the lights dim and the first beat drops at a Pitbull concert, the crowd knows what’s coming. The roar isn’t only for “Mr. Worldwide” himself. It’s also for the powerhouse all-female dance collective moving in perfect sync beside him: The Most Bad Ones (TMBO). More than just dancers, TMBO represents Latina excellence, artistry, and resilience. Handpicked by Pitbull in Miami, the heartbeat of Latin culture. The group has become an inte

Tyzza Macias
Oct 14, 20254 min read


Latinas Are Redefining Beauty: A New Study Reveals How and Why the Industry Is Paying Attention
A new study by the Hispanic Marketing Council, powered by Neutrogena, reveals how U.S. Latinas are reshaping beauty standards, shifting away from high-glam ideals and toward skincare rooted in health, heritage, and authenticity.

Tyzza Macias
Oct 14, 20254 min read


Ela Enchants: Rooted in Resilience, Rising with Purpose
Ela Enchants is more than a rising artist, she’s a voice for resilience and belonging. With her new single “Rooted” and docu-series Project Rooted, she honors her parents’ immigrant journey while challenging stereotypes.

Tyzza Macias
Oct 9, 20255 min read


From Heritage to World Cup: Buchanan’s Green Seal Redefines Luxury with Ritmo and Cultural Pride
From heritage to the world stage, Buchanan’s Green Seal redefines Latin luxury one pour, one celebration at a time.

Tyzza Macias
Oct 8, 20253 min read


Daisy Cabrera: Nearly Three Decades of Bridging Culture, Strategy, and Storytelling
Nearly three decades at the forefront of communications, Daisy Cabrera has turned culture into strategy and strategy into equity.

Tyzza Macias
Sep 30, 20254 min read


Fifth Annual Gala to Honor Latino Excellence: A Celebration of Generations, Progress, and Impact
Discover how the Fifth Annual We Are All Human Gala is honoring trailblazers, uniting generations, and redefining Latino leadership in America.

Tyzza Macias
Sep 30, 20254 min read


From Culture to Community: Neutrogena Elevates Latinas in Beauty and Wellness This Hispanic Heritage Month
Latinas are not just part of the beauty and wellness conversation. We are leading it. With our purchasing power projected to hit $4.1 trillion in 2025, our influence is undeniable.

Tyzza Macias
Sep 24, 20253 min read


Hombres, Healing & Hope: Breaking the Silence on Hispanic Men’s Mental Health
For Hispanic men, silence has long been a survival tactic. In Dallas this September, it becomes the first step toward healing.

Tyzza Macias
Sep 17, 20252 min read


POND’S x JZD: The Streetwear Capsule You Didn’t Expect This Hispanic Heritage Month
Why This Streetwear Capsule Matters for Hispanic Heritage Month.

Tyzza Macias
Sep 14, 20252 min read
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